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eCommerce Marketplace exclusively for 55+ Age Group is an online marketplace of products and services, exclusively for people above the age of 55 years. is owned and operated by Scalavity Private Limited, a company registered under the provisions of Companies Act, 2013 vide Certificate No U72900KA2020PTC136874. Scalavity Private Limited is also recognized as a start-up by the Department of Promotion of Industry and Trade, Government of India, vide Registration No DIPP74413.

Through our Fifty5Plus e-marketplace platform 1000’s of people across India connect to sell and buy curated products and services especially to cater to the needs of soon-to-be senior citizens and senior citizens. 

Our goal is to reimagine how we engage with senior citizensbuild  strong communities, and empower people to live a more fulfilling and joyful golden years.

Our Vision

To be India’s largest and most comprehensive eCommerce + Aggregator marketplace for 55+ population in 5 years.

Our Mission

To build a social enterprise reimagining how we provide relevant and curated products and Services under one umbrella to our customers, leveraging own and collaborative partner solutions.

Our Core Values

  • Reliable & quality Products & Services 
  • Consistent customer experience with empathy, respect, ethics & integrity
  • Passionate and positive attitude
  • Innovation, empowerment and teamwork

Corporate Contact

 #46, Brigade Palmgrove,
Bogadi Main Road, Bogadi,
Mysore – 570026
Email: [email protected]
Phone: +91 9731613337

The Team

Bhaskar Kalale, Founder & CEO
  • 27+ years in IT & ITeS industry; building, growing & leading organizations of 1,000+ across functions, across geographies
  • Proven Experience in Business Growth, Operations & Management
  • Strong understanding of technology, business, organization and clients
  • 20+ years in the US – Student + Work Experience
  • BE (Bangalore), MS in CS (Northern Illinois), MBA (Anderson School of Management, UCLA)
Srivatsan Attur, Business & Strategy Advisor
  • Founder Director, Collabrant (Incubator & Accelerator)
  • Founder & MD at BizEdge-Disha / Infinique Mall
  • Previous Experiences
    • Director & CEO (, Vice President (Zip Telecom)
    • CEO Nepal Ops, Franchise Head Central India @ PepsiCo
    • WilTech (RPG Company), Dabur, Nestle
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